About the book
Conflicts among Hollywood studios and exhibitors have been going on for years. At their heart are questions about how films should be released--where, when and at what speed. Both sides of this disagreement are losers, with exhibitors using the law via various Consent Decrees and studios retaliating by tightly controlling output.
In the Silent Era, movies were not released nearly as widely as they are now. This book tells the story of how the few became the many. It explores the contraction of the release cycle, the maximization of the marketing dollar, and the democratization of consumer access. It also offers a comprehensive list of wide releases and rebuts much of what previous scholars have found.
Editions of In Theaters Everywhere
- Paperback
- ISBN 9781476674148
- EBook
- ISBN 9781476633916
Read an Excerpt
Conflicts among Hollywood studios and exhibitors have been going on for years. At their heart are questions about how films should be released--where, when and at what speed. Both sides of this disagreement are losers, with exhibitors using the law via various Consent Decrees and studios retaliating by tightly controlling output.
In the Silent Era, movies were not released nearly as widely as they are now. This book tells the story of how the few became the many. It explores the contraction of the release cycle, the maximization of the marketing dollar, and the democratization of consumer access. It also offers a comprehensive list of wide releases and rebuts much of what previous scholars have found.
Frequently Asked Questions
What is In Theaters Everywhere about?
Conflicts among Hollywood studios and exhibitors have been going on for years. At their heart are questions about how films should be released--where, when and at what speed. Both sides of this disagreement are losers, with exhibitors using the law via various Consent Decrees and studios retaliating by tightly controlling output.
In the Silent Era, movies were not released nearly as widely as they are now. This book tells the story of how the few became the many. It explores the contraction of the release cycle, the maximization of the marketing dollar, and the democratization of consumer access. It also offers a comprehensive list of wide releases and rebuts much of what previous scholars have found.
What core themes, tropes, or subjects are explored in In Theaters Everywhere?
The Arts > Performing arts > Films, cinema > Film history, theory or criticism
Where can I read a sample of In Theaters Everywhere?
You can read an official preview of the few pages here https://www.book2look.com/book/9781476674148
How long is In Theaters Everywhere and how many pages does it have?
In Theaters Everywhere has 319 page(s)
Who is/are the Author/s of the book In Theaters Everywhere?
Brian Hannan
What are the ISBN numbers for the physical and digital editions?
In Theaters Everywhere is available as paperback(ISBN 9781476674148) and ebook(ISBN 9781476633916)
Where can I buy In Theaters Everywhere online or support local independent bookshops?
You can buy In Theaters Everywhere from below
Where can I buy In Theaters Everywhere?